Tipico Us
The expansion of the US legal sports betting industry since the 2018 Supreme Court decision to overturn its blanket ban has been remarkable to say the least. The “industry gold rush” has attracted operators from far and wide and this week welcomed German gambling giant, its country’s #1 sports betting provider, Tipico into the fold.
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Tipico officially went live with its sportsbook in the “King of the Bet-Friendly US States”, New Jersey this week after securing approval from the New Jersey Division of Gaming Enforcement (DGE) back in September. It is seen as the first of many steps the German provider plans to take in the US market. The company already plans expansion with an iGaming platform which will also be launched in the Empire State.
Adrian Vella, Tipico’s Managing Director, US Business, stated: “After months of getting ready for launch, we are so excited to finally announce that the app is live and to share our offerings with the New Jersey market.”
A Bit about Tipico
Tipico is not a name that most in the US would have heard about. But in Germany it is a household name. In fact, Tipico is one of the biggest sportsbooks in the world and is a mainstay on ERG Power 50 list of online gaming operators, ranking sixth at the present time, just ahead of William Hill.
“With nearly 15 years of European sportsbook experience, Tipico is one of the few on the B2C side of the industry using our own proprietary technology,” said Adrian Vella, MD of Tipico US. “We are very excited to debut the product our hardworking developers have put together for the US market.”
So far, Tipico has mainly stayed in their “German-lane” but a move into New Jersey points to a desire to become more of a global player in the mobile interactive gaming space going forward.
What New Jersey Can Expect From Tipico
Tipico, and their proprietary technology is said to take aim at the “serious US bettor”. It hopes to provide bettors in New Jersey a “clean and user-friendly experience” and streamline the betting process for its users.
Tipico brings a well-developed and highly regarded product to the ultra- competitive New Jersey market. It hopes to separate itself through its familiarity with the space, through a commitment to maximize their users’ overall betting experience and by treating the serious sports bettor with, as the company says “the respect they deserve.”
“For nearly two decades, Tipico has built one of the strongest and most recognizable brands in all of sports betting and online gaming,” said Keith Gormley, Head of US Marketing. “Our inaugural campaign, developed with agency Öpinionated, recognizes the deep commitment that US sports bettors have for their craft, while tapping into the passion for sports that defines the Tipico brand world-wide.”
Tipico Going Forward
Tipico has given every indication that they intend to further expand into the growing US market. New Jersey is just a start. Recently, the company signed a partnership deal with Century Casinos with the intent on expansion into another bustling US market, Colorado.
“Tipico is a betting experience unlike any other, and we are confident that as we expand our reach in the US, users will love the new features we are regularly adding to the app. This is just the start, but we are proud to call New Jersey our home and it’s been great to see the positive response from sports bettors across the state.”
About Tipico Services Ltd.
Tipico Usa Careers
Tipico Services Ltd. is incorporated in Gibraltar since August 2009 with registration no 102849 and is part of the Tipico Group, a leading Sportbook and iGaming organisation located in St. Julian’s, Malta. Since incorporation, the Company has been engaged as a partner to carry on various functions relating and ancillary to the sportsbook and gaming services provided by the Group, including amongst others marketing, administrative, finance and various consultancy activities, from our offices in Gibraltar.
We provide professional and innovative solutions which help protect and grow the performance of the Group, as well as understanding their needs to set them apart from their competitors. Through appreciating each other’s know-how and expertise, we collaborate and conduct business together in order to fulfill common objectives and goals whilst at the same time optimise cost efficiency for the Tipico Enterprise.
Tipico Services Ltd. is partnered with the Group and is engaged in the procurement for both the Franchise Programme and the Internet Related Programme. These include:
- Consultancy and legal services.
- Agent acquisition and site inspection of franchise betting shops.
- Advertising and marketing services.
- Management Services, Accountancy and Audit Services.
- Strategic Sponsorship Partnerships.
For the Internet related services these include:
Tipico Usa
- Consultancy services.
- Online marketing and affiliate related services.
- Offline marketing and advertising services.
Tipico Usa Jobs
The company specialises in the online and digital space and continues to source new partners to work and collaborate with.